Choosing the right label printer can be a daunting task, especially with so many options available. This comparison focuses on two popular contenders: the Brother QL-700 and the DYMO 450. While both printers offer convenient label creation, they differ significantly in price, functionality, and long-term cost. This detailed review dives into the key features and specifications of each model, allowing you to make an informed decision based on your individual needs and budget. We'll explore everything from initial purchase price and running costs to software capabilities and label compatibility, ultimately helping you determine which printer reigns supreme.This head-to-head comparison examines the Brother QL-700 and DYMO 450 label printers, highlighting their strengths and weaknesses. We'll analyze the cost-effectiveness of each, comparing initial purchase prices and the ongoing expense of label supplies. We'll also delve into the functionality, assessing features like automatic cutting, label compatibility (including third-party options), software versatility, and the types of labels each printer supports. By the end, you'll have a clear understanding of which printer best suits your labeling needs and budget.
Pros And Cons
- Cheaper than the DYMO 450 when considering third-party labels.
- Automatic cutter.
- Compact size, no separate power supply.
- Compatible with third-party labels (including continuous labels for banners etc.).
- Software allows for adding images and customization.
- Slightly more expensive than DYMO 450 when using only OEM labels.
- Slightly cheaper than Brother QL-700 when using only OEM labels.
- Only compatible with DYMO OEM labels.
- Manual label cutting.
- Larger size, separate power supply.
- Limited to pre-cut, squared labels.
Read more: Top 10 Best Label Printers 2018: A Detailed Review
Price Comparison and Label Costs
The Brother QL-700 and DYMO 450 are both popular label printers, but their pricing and running costs differ significantly. The DYMO 450 typically retails around $81 on Amazon, while the Brother QL-700, although sometimes out of stock, hovers around the $60-$62 mark. This initial price difference alone makes the Brother seem appealing.


However, the cost of labels is another factor to consider. The DYMO 450 uses proprietary labels, limiting your options and keeping costs higher. In contrast, the Brother QL-700 allows for the use of third-party labels, potentially slashing the per-label cost dramatically.


Third-Party Label Compatibility
The biggest advantage of the Brother QL-700 lies in its compatibility with third-party labels. DYMO’s printers are designed to detect their own labels, forcing users to buy their OEM labels at a premium. This restriction is a major drawback for those looking to save money.

The Brother QL-700, on the other hand, readily accepts a wide variety of compatible labels, including those from less expensive sources like eBay or House Labels. This allows you to significantly reduce your long-term label costs.

Software and Functionality
Both printers come with their own editing software, providing customization options for your labels. The Brother QL-700's software, however, appears more versatile and allows for a greater degree of creativity, including the incorporation of images.

The software allows the user to add text, logos and images to the labels. This flexibility enables users to easily create professional-looking labels tailored to their specific needs.

Automatic Cutter and Design
The Brother QL-700 boasts an automatic cutter, a feature absent in the DYMO 450. This automatic cutting significantly speeds up the labeling process and eliminates the need for manual tearing, resulting in cleaner, more precise cuts.

Furthermore, the Brother QL-700’s compact design is more space-saving than the DYMO 450, which often requires an additional power supply unit. The Brother’s integrated power supply makes it a more streamlined and convenient option.

Label Roll Length and Versatility
Another key difference is the type of labels each printer accepts. The DYMO 450 is restricted to pre-cut labels, limiting its versatility, while the Brother QL-700 supports continuous roll labels. This feature unlocks a wealth of possibilities, such as creating custom-length banners or labels.

The ability to print labels of nearly any length sets the Brother QL-700 apart, enabling users to create labels that are perfectly tailored to their specific needs. This added versatility provides a significant advantage over the DYMO 450's limitations.

Conclusion: The Verdict
Considering the initial cost, running costs, and overall functionality, the Brother QL-700 emerges as the clear winner for most users. Its compatibility with third-party labels dramatically reduces long-term expenses, the automatic cutter improves efficiency, and the continuous roll label support opens up design possibilities.
While the DYMO 450 may be slightly cheaper upfront, its limitations regarding label compatibility and lack of an automatic cutter ultimately make it a less attractive option. The Brother QL-700's superior features and cost-effectiveness make it the more practical and versatile choice.